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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Cash App - Super Bowl Sweeps (Copy) - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Cash App - Super Bowl Sweeps (Copy) - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Work - Super Bowl - Super Bowl LIII (Copy)</image:title>
      <image:caption>Super Bowl LIII As part of its 360 degree marketing plan, Visa aimed to leverage its sponsorship of the NFL while driving brand awareness and understanding of contactless payments. A series of bespoke digital ads I wrote and produced garnered over 60 million impressions and saw a 6pt lift in brand awareness, while OOH creative, in-stadium assets, and Instagram/Snapchat stickers further helped bring the campaign to life.</image:caption>
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      <image:caption>Nearly half a million people passed through the NFL Shop in the week leading up to the Super Bowl LIII and an additional 2,000 materials were used in 80+ stores, restaurants and hotels in the Atlanta area. A pepsi exec would later comment that “the brand was everywhere.”</image:caption>
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      <image:caption>Social Media: Simple and succinct. Showcase the celebrity, and let people know he’s there to help. It’s an honor and privilege for him to share his skills with you.</image:caption>
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